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A big, fat bust. Some
people love having Web content "pushed" onto their
desktop without their intervention, others find
it...pushy. Both Netscape and MSIE bought heavily into
push technology, but the general public hasn't embraced
it nearly as strongly, and most manufacturers have
backed way off. BackWeb 3.0 and InfoGate are probably
the best of the push clients still available. Three
years ago, most experts would have said that you were
going to get "pushed" whether you liked it or not; now,
the chances are that "pushed" content will be found
mostly in specific industries, such as software
distribution. Note: a new push client, EntryPoint,
provides a free service that gives you the best of
PointCast without the huge, draining overhead, along
with plenty of shopping information. Scope this out at
www.entrypoint.com/.
Well, okay, maybe not a total bust. Mobile users are
getting new choices of push content provided to them by
MicroStrategy and BackWeb Technologies. Business info
specific to a user's job can be had (i.e. inventory
managers can get alerts as to low stock, sales reps can
get quarterly reports), as well as the usual news,
weather, and so forth.
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The Bleeding Edge - Sub Categories: |
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