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The Bleeding Edge - Push

A big, fat bust. Some people love having Web content "pushed" onto their desktop without their intervention, others find it...pushy. Both Netscape and MSIE bought heavily into push technology, but the general public hasn't embraced it nearly as strongly, and most manufacturers have backed way off. BackWeb 3.0 and InfoGate are probably the best of the push clients still available. Three years ago, most experts would have said that you were going to get "pushed" whether you liked it or not; now, the chances are that "pushed" content will be found mostly in specific industries, such as software distribution. Note: a new push client, EntryPoint, provides a free service that gives you the best of PointCast without the huge, draining overhead, along with plenty of shopping information. Scope this out at www.entrypoint.com/.

Well, okay, maybe not a total bust. Mobile users are getting new choices of push content provided to them by MicroStrategy and BackWeb Technologies. Business info specific to a user's job can be had (i.e. inventory managers can get alerts as to low stock, sales reps can get quarterly reports), as well as the usual news, weather, and so forth.

 
 

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